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Install the experience layer
Drop a single consent aware tag. We auto discover eligible pages, honor latency budgets, and ship with guardrails for CLS, LCP, and viewability.
FYI SparkPowered by ATGP
Practical Way to Earn Money for the Next Generation of Publishers
The internet is shifting from static pages to live conversations. That makes you the publisher, your AI chatbot is the medium. We give you the tools to turn it into a reliable revenue stream.
The publisher's challenge in the AI era
Building a popular AI application is a great achievement. Turning it into a business is the next, harder step. The challenges are clear:
High Costs
Running AI models is expensive, making free service difficult to maintain.
Subscription Hurdles
It's hard to convert free users to paid subscribers. Most won't.
Bad Ads
Traditional banner and pop-up ads interrupt the conversation. They feel out of place in the conversational environment.
Without a way to earn revenue that fits the conversational format, publishers have no clear path to building a sustainable business.
Our solution: ads that help, not annoy
We built a tool to help you earn revenue from conversations. Our technology places relevant, unobtrusive ads that feel like a natural part of the chat.
Instead of an interruption, our ads help users learn more or find products. This creates a reliable income for you and a better experience for your users.
We believe in being clear. Sponsored content is always marked, so you maintain your users' trust. You also keep full control of your data. Our system only processes the information it needs to serve a relevant ad, and it does so privately.
For AI publishers & developers
Simple Integration
Get started quickly on our developer-first platform.
Scalable Revenue
Earn an income from user conversations without relying only on subscriptions.
Protect Your Users
Our ads are designed to be helpful, adding to the conversation instead of breaking it.
For brands & agencies
Place your brand in the conversation at the moment a user is interested. We analyze the context of the chat to find the perfect moment to introduce your product.
Precise Targeting
We go beyond keywords by analyzing the full conversation to find users who are genuinely interested.
Relevant Placement
Reach users based on the topic of their chat, not just a search term.
Higher Performance
Our ads are designed to feel useful in the flow of conversation, so brands show up at the right moment without disrupting the chat.
Brand-Safe
Your brand appears only in high-quality, trusted AI applications.
About us: supporting publishers on the open internet
A new publishing model
The way people get information is changing. We are getting used to talking to AI, asking questions, and getting direct answers rather than clicking links. This is a critical challenge for the publishers who built the web's library of knowledge: the bloggers, journalists, and experts. Publishers need to adapt. They must make their content "chattable" to meet their audience where they are.
Our mission: empower the modern publisher
Our mission is to give publishers a way to earn a living in this new era. We help them turn their existing articles, blog posts, and books into interactive chatbots that can talk directly with users. Once their content can converse, our platform provides the tools to earn revenue from those conversations. We make sure that as users benefit from this expertise, the original creators are paid for their work.
We are building the tools to help the open internet's publishers thrive in the age of AI.
How It Works
FYI Spark turns curiosity into monetization and signals built for the AI-native web.
We are shipping a narrow wedge today: an on-page experience that raises engagement without disruption. The roadmap expands into a full stack optimization layer and the rights respecting AI ad network publishers have been asking for.
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Activate intent loops
Native, design forward prompts convert passive reading into explicit intent without pop ups or friction. Every interaction is measured by uplift, not vanity clicks.
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Monetize across surfaces
On site offers, affiliate flows, and first party lead capture are optimized in real time. Structured signals also travel to answer first and agentic environments.
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Close the intelligence loop
Weekly briefs cover revenue lift, qualified actions, emerging topics, and AI inclusion. Editorial and revenue teams get next steps, not dashboards to interpret.
Drop a single consent aware tag. We auto discover eligible pages, honor latency budgets, and ship with guardrails for CLS, LCP, and viewability.
Early Signals
Private beta partners are already seeing lift.
We run every activation as a measured experiment. Here are anonymized highlights pulled from the pilot cohort.
Eligible session revenue lift
+6-15%
Qualified actions gained
+12-30%
The widget feels native, yet it unlocked actions we were missing. We now see what readers wanted, what to refresh next, and how AI surfaces are picking up our stories.
Chief Revenue Officer, beta design partner
About
We're building the monetization layer that lets publishers thrive in the zero click era.
FYI Spark by ATGP is in private beta with a small group of design partners backed by real operator experience. Every engagement includes clean experiments, transparent lift reports, and a shared roadmap into answer native monetization.
Operator DNA
Built by a senior team that has shipped adtech, analytics, and PLG SaaS at scale. We operate alongside revenue, editorial, and product leads, not around them.
Rights respecting architecture
Hybrid pipelines keep heavy AI work off the request path with consent-aware personalization, moderation layers, and publisher-controlled distribution into AI surfaces.
Roadmap for the answer native web
From today's on-page experience to an opt-in AI ad network, everything is designed to help publishers capture value as traffic shifts to conversational interfaces.
We're hiring selectively across design, developer experience, and partnerships. If you live at the intersection of publishing, monetization, and AI, say hello and we'll share more under NDA.
Early Access
Private beta is open to select publishers and digital media operators.
We embed alongside your teams, launch FYI Spark, and share the data that proves it. Every engagement includes a lift report, editorial next actions, and a path into the answer native ad network when ready.
Ideal design partner
5M to 100M monthly pageviews with experimentation culture
Clear monetization goals across advertising, affiliate, or subscriptions
Interest in participating in the AI-native internet and conversational surfaces
What we promise
Hands on integration with shared KPIs, experiment design, and weekly lift reviews.
Publisher controlled governance: page targeting, frequency caps, latency budgets, and consent aware rendering.
A transparent roadmap into answer native monetization, licensing options, and advertiser demand once you opt in.
Private beta is operated under NDA. We only use the details you share to coordinate onboarding and diligence. Review our Privacy Notice for the full brief.
Status: private beta, access confirmed within 48 hours.